
Patron is a luxury liquor brand and truly produced in traditional handmade among the others. The site lets users to have the feeling as if they are in a middle of a party. By moving the mouse, and exploring the page, users trigger and mix audio files, the faded background audio & music behind the party scenes is also to supports the experience as how just a real scene like people chatting, having a conversation then the other people responding it, is quite unique & catchy.
With less text and a big Patron Citronge product on the middle and dynamic experience of playfully active conversation bubbles around it transforms into a personalized of each content for example,when checking out patron silver, all content that appears around the bottle relates to it),and although various pieces of content can be moved and tossed around, they alway gravitate back to the bottles-the result of a physics simulation model running on the backend. Also a top navigation bar combines all the properties that relate to the patron spirits brand, an interactive navigation allows users to directly access into the content areas. This website is worth to check even though it is a flash heavy site, but it is still acceptable and consider better compare to the other tequila's sites.






